It was the 2nd edition of the Lush Hair Stylists Hang Out where the brand explicitly celebrated creativity, dedication, entrepreneurial spirit and most importantly the exceptional growth of Hairstylists in Lagos State.
The event was hosted by two popular names and faces in the media and entertainment industry: Bukunmi Adeaga Ilori, a.k.a. “KieKie,” an ace producer, skit maker, and content creator who is even more well-known for her wealth of trackable experience in broadcasting and entertainment across digital and television platforms. Alongside her was the delectable Ilooise Omohinmin, a seasoned Nigerian host and producer of popular radio and TV programs known as “Ilowitdflo.”
Lush Hair, stated that the event was created as the best way to recognize hairstylists for their long and relentless years of hard work and undeniable contribution to the creative upgrade in the beauty/fashion industry.
To the brand or Lush hair believes Hairstylists are seen as more than just ordinary business associates; they also serve as counsellors, gist partners, and advisers. The brand also strongly believes they deserve to be celebrated for their remarkable talent and progressive attitude toward the industry’s growth, as well as having invested so much energy, creativity, and long-standing years of diligence to bring the industry to where it is today.
According to the Assistant Manager, Lush Hair – Damilola Agboola, she said “the idea of styling hair is actually an art and as we celebrate these stylists today, we are also challenging their creativity to go wild and develop monumental pieces out Lush Hair Extensions. We have complete trust in their abilities to transform the ordinary into something spectacular”.
“We don’t just churn out products out there, we take learnings, feedback from consumers and stylists alike, and then push these back into the brand to eventually come up with something that consumers and stylists would love” she stated.
One of the major highlights of the program was during the sip and paint session, when everyone in the hall were offered the opportunity to also display their artistic skills through the painting of an African woman image on a canvas. The painting competition encouraged artistic expression and the monetary prize of N50,000 was the icing on the cake for the winner.
New range of hair extensions were officially launched with the core and unique qualities of being extra lightweight, soft, shiny and bright colored to complement everyone’s fashion sense. Apart from the brand being a proudly Nigerian hair extension brand, it prides itself in offering quality and unmatched hair extensions to consumers.
Lush Hair confirmed the plans to take the Stylist Hang out event to other states as well, so no stakeholder is left out of the fun. For timely updates on next hangout, consumers encouraged to follow the brands social media platforms @lushhairnigeria
In celebration of workers day, we visited different organizations to give the female staff a gift and the male staff a Lush goody bag . We also engaged these staff with fun, games. The goal was to highlight how important their contributions are to the economy.
From institutions like Education sector, public sector, Financial sector, law enforcement and the health sector; our primary objective was to create more brand awareness about the diverse range of our extensions while leaving the staff feeling empowered.
In celebration of 2022 workers Day, we visited different organisations to give the female staffs, free hairdo and the male staffs, Lush goody bags. We also engaged these staffs with fun activities.
We visited the Lagos Waste Management Authority LAWMA, Keystone Bank, State Comprehensive Junior College Alimosho and Euracare Multi-Specialist Hospital.
Our Primary objective was achieved, which was to create more brand awareness about the diverse range of our extensions, while leaving the staff feeling empowered.
After the live auditions and proceeding to the voting stage, 7 ladies immerged as winners for the Lush Pink Belle contest, and we did an unveiling of their latest faces of the brand.
Lush Hair Nigeria made a bold move by introducing the Lush Pink Belle Contest. The contest was a platform to showcase the beauty of women in diversity and to celebrate their uniqueness, selflove, and confidence, and it was truly empowering.
After the life auditions and proceeding to the voting stage, 7 ladies emerged as winners for the Lush Pink Belle contest, and we unveiled them as the latest faces of the brand.
They were featured in various media campaigns and brand activities.
In conclusion, the unveiling was a massive success and, and it demonstrated our commitment to promote and celebrate African beauty. We have redefined the beauty standards, and we look forward to celebrating more amazing women in the future.
